While there are a load of philosophical papers out there on what makes a great product spec or analysis, I recall having a pretty tough time finding just a template for them. And for the few templates I did find, they seemed pretty sparse. Most left out technical spec writing. Few accounted for the actual implementation program and launch. Some forgot the concept of channel-model fit.
So, I'm not going to waste your time. If you're a product manager looking for some templates, this is going to be your home base. No, this isn't a solution to all of your problems, and duh, you should modify these to your team's needs. But they are incredibly robust, detailed, and have been put through the tests at multiple companies now.
Before I just hand everything over to you on a plate, please shoot me an email just saying thanks or you hate it or your thoughts. I'd love to hear what your opinion is, and how I can help future product manager.
Ok, let's dig in.
The structure I'll share with you leverages Notion and Figma, though you can probably use any document tool (even Google Docs). There are 4 sections:
Analysis Frameworks
Personas Frameworks
Product Specifications and Technical Specifications
Program Specifications and SMEARs
Combined, these effectively answer:
Why
Who
What
How and When
Work should normally flow in the order listed above, but let's be honest, often times one feeds into another and loops around. By addressing these tools, you should have a solid plan for execution, development, design, and mission focus. It also hammers home the customer "who" problem and "why" a bunch before you just jump to "solutioning".
Ok, without further ado, here are my templates.
If you found this useful, please shoot me a message! I'm a real human that actually replies and love this stuff, so I want to know if it's helpful to you.
Thank you!